Cows on the Concourse is a FREE, annual and family-friendly event that kicks off June Dairy Month in Dane County. Kids and adults can meet and greet cows and baby calves from local dairy farms. We invite you to stop by Cows on the Concourse as you peruse the Dane County Farmers' Market.
Come enjoy the live music, tasty food, fun games and real, live cows!
Cows on the Concourse is a Madison tradition celebrating Wisconsin's dairy industry, which contributes more than $26 billion to our state's economy. Wisconsin's dairy farmers have a strong heritage of quality, pride and craftsmanship in all that they do. Wisconsin has always been "America's Dairyland," so what better way to celebrate that tradition than to visit Cows on the Concourse and meet some of our hard working dairy producers with their cows? Bring the whole family and enjoy this unique experience!
See you June 1 from 8 a.m. to 1 p.m. on the Capitol Square in Madison!
Check out our Zones to talk with local dairy farmers and learn more about their dairy cows and how they make milk for you!
Get up close and personal with a herd of cows an baby calves from several different breeds. You can even pet them! Joining the cows are local Wisconsin family farmers and other "Moo Experts" to answer all of your questions.
Get MOOving & Fit Zone
Kids can check out athletic stations while adults learn more about their bone health and keeping kids' bodies strong. Fuel up with ice-cold milk afterwards.
Games - such as a coloring contest and Wheel of Fortune - will help kids learn more about Wisconsin's dairy farms.
Big Cheese Zone
Sink your teeth into a melt-in-your-mouth grilled cheese sandwich for only $1.50. Don't forget to grab a bottle of ice-cold milk and scoop up Wisconsin's favorite treat - ice cream - before you leave!
Ask A Farmer Zone
Have a question about Wisconsin dairy? Now's your chance to learn from the experts! Local farmers will be on hand to answer your questions about dairy farming in the Badger State.
Again this year, celebrate June Dairy Month, meet a dairy cow and then explore the science behind Wisconsin's signature industry. Hop on a school bus for an excursion to the Town Center at the Wisconsin Institutes for Discovery on the UW-Madison campus. You will learn about the science of cheese, milk and everything Wisconsin. Be amazed as we make ice cream using liquid nitrogen. Taste test ice cream from around the state.
A shuttle will run between the Wisconsin Institutes for Discovery and Cows on the Concourse. Shuttles will leave every 20 minutes between 10 a.m. and 12 p.m. At Cows on the Concourse, look for the cow-spotted bus near the corner of E. Main St. and S. Pinckney St.
THANK YOU to all of the sponsors and volunteers that make
Cows on the Concourse possible. Contact us if you are interested in being a 2013 Cows on the Concourse sponsor.
Dane County Dairy Promotion Committee
Wisconsin Milk Marketing Board
DeForest FFA Alumni
Lallemand Animal Nutrition
Foremost Farms USA
Landmark Services Cooperative
Milk Products LLC
Milk Specialties Global
Wisconsin Farm Bureau Ag in the Classroom
Dane County Farm Bureau
Elanco Animal Health
Professional Dairy Producers of Wisconsin
Walworth County Dairy Promotion Committee
The Wisconsin Soybean Marketing Board
Advertisers Press Inc.
Dairy Farmers of America
East Central/Select Sires
Green County Agricultural Chest
MWI Veterinary Supply
Biological Systems Engineering
UW Dairy Science Department